Donald Trump kan niet onderhandelen
In 1985, Tony Schwartz, a writer for New York magazine, was sitting in Donald Trump’s office in Trump Tower interviewing him for a story. Trump told him he had agreed to write a book for Random House. “Well, if you’re going to write a book,” Schwartz said, recalling this interaction in a speech he gave last fall at the University of Michigan, “you ought to call it The Art of the Deal.”
“I like that,” Trump said. “Do you want to write it?”
These sorts of arrangements typically are not that generous for the writer. “Most writers for hire receive a flat fee, or a relatively modest percentage of any money the book earns,” Schwartz said in the speech. Schwartz, by contrast, got from Trump an almost unheard-of half of the $500,000 advance from Random House and also half of the royalties. And it didn’t even take a lot of haggling.
